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Did you know…

Research Now can advise on how best to set up a conjoint exercise online and advise on how large a sample can be provided for your specific segmentation study needs.


Something to consider...

When setting up a complex quantitative study online, it is also worth thinking about the online reporting tools available to translate complex data into client-friendly research findings – Research Now can advise further on the options available.

Conjoint/ Multivariate Techniques

As the name suggests, these techniques involve looking at the relationships between multiple data values simultaneously. These are effective in studies such as new product development and pricing strategies. Conducting these studies online is a more cost effective and cleaner way of collecting this complex data.

Some examples of the types of studies Research Now can collect data online for include:

CBC (Choice Based Conjoint)
Trade-off exercises
Adaptive conjoint
Pricing analysis
Factor analysis
Cluster analysis
Correlation analysis

This has been across a range of sectors, and works particularly well with financial, healthcare and telecommunication research.

Contact
For more information on using online data collection for your conjoint /multivariate studies, contact:
Chris Dubreuil
Client Development Director, UK